Wednesday, May 6, 2009
Newspapers – “Endangered Species”
Newspapers – “Endangered Species” Senator John Kerry is testifying before the Senate today that steps must be taken to protect newspapers so that the news media can stay diverse and independent. Although, I would not like to see newspapers across this country fold, online news is much more timely and efficient. No one wants to see large industries die and more unemployment, but the government cannot bail out every failing industry. In this technological age with the variety of online news sources, newspapers cannot compete effectively or efficiently. If you follow online news sources such as The Huffington Post, Politico, Talking Points Memo their news is updated several times a day with breaking news coverage instantaneously. How can printed media compete with the online media’s timely news coverage, the diversity of writers and opinions expressed on those sites? So, it’s time for newspapers to think outside of the box and come up with new revenue sources, develop an online presence and not expect the government to bail them out. They need to develop unique content that will keep their readers interest. If not, newspapers will go the way of the typewriter, floppy disks, and other endangered species – may they rest in peace. CFO.